President of Mexico Claudia Sheinbaum Pardo led the delivery of Créditos a la Palabra to women artisans of the Amuzgo people, aimed at ensuring fair commercialization of their textiles and improving the living conditions of Indigenous and Afro-descendant communities in Guerrero and Oaxaca.
In a meeting with artisans, Sheinbaum highlighted that these supports are granted without intermediaries, cumbersome procedures, or unfair conditions. “The word of an Indigenous woman, an artisan, is worth more than any signature or contract,” she stated, underscoring the importance of preserving the tradition of the huipil and the backstrap loom, while also promoting the economic well-being of families.
This program is part of ApoyArte and includes loans of up to 30,000 pesos at zero interest, with flexible payment terms. The goal for 2025 is to grant 500 million pesos in benefits to artisans in the municipalities of Xochistlahuaca, Tlacoachistlahuaca, and Ometepec in Guerrero; as well as San Pedro Amuzgo and Santa María Ipalapa in Oaxaca.
The director of Financiera para el Bienestar, María del Rocío Mejía Flores, reported that 170 million pesos have already been delivered, corresponding to six thousand loans, out of 11 thousand applications received. Meanwhile, the head of the National Institute of Social Economy, Catalina Monreal Pérez, explained that the objective is to promote commercialization cooperatives that integrate artisans and their families to sell their products at fair prices.
The governor of Guerrero, Evelyn Salgado Pineda, recognized Amuzgo artisans as ambassadors of Mexico, while artisan Amancia Merino Valtierra thanked the president for supporting communities that have preserved textile traditions for generations. Sheinbaum also recalled that 2025 was declared the Year of the Indigenous Woman, in recognition of their historic and cultural contribution to the nation.

